With a key focus on digitalisation, Sohar Islamic – Sohar International’s Islamic Window announced its new corporate website which reflects innovation and agility to improve customer experience. Highlighting the Bank’s value-added ecosystem of products and services, the carefully crafted and developed website offers a dynamic look and feel in line with the Bank’s brand identity and is accessible on www.soharislamic.com.

Revealing the new Sohar Islamic website, Mr Abdulwahid Al Murshidi, Chief Islamic Banking Officer of Sohar International said: “Highlighting the digitalisation strategy, the new Sohar Islamic website reflects the Bank’s brand identity stemming from its customer-centric vision. The website provides more value through engaging content, more velocity through quick and easy access to information, and more vision by demonstrating how the Bank facilitates a winning journey for all stakeholders. The feature-rich website serves as a gateway to all other activities of the Bank that contribute towards helping people to benefit from a diverse range of responsive banking solutions for their dynamic world.”

Highlighting the Bank’s digital capabilities, the new website features an enhanced user-friendly and mobile-responsive design providing a consistent superior customer experience optimised across all browsers and smart devices. Incorporating the international best practices to bring the best of the world to customers, the website provides more ease and convenience for visitors. The attractive tool bars help customers easily navigate through engaging content. Aimed at making a difference for the banking family as part of its customer-centric vision, the website attractively packages the Bank products / services / activities in an interactive format. Regular updates keep customers well informed of new developments in the Bank.

Mr Abdulwahid added, “Sohar Islamic is proud to launch the new website and complement the Islamic banking landscape in Oman. The dynamic website facilitates easy navigation and secure functionality, reiterating the Bank’s commitment to enable people to become winners through the Bank’s financial advisory, customised products and services.”

Sohar Islamic accords top priority for the values of customers, offering a banking experience that helps achieve their goals without compromising on their values. The bank continues to invest significantly in digitalisation, providing structured and customised array of relevant technologies and digital capabilities to ensure it is fully geared for the future.