Sohar International has been at the forefront of setting new benchmarks of excellence in innovation, personalised services, and premium products. In line with the same, the bank was recently conferred the ‘Best-in-Class Wealth Management Service of the Year’ award at the red-carpet Signature Luxury 100 event.

The much-anticipated award ceremony, which was held recently at Crowne Plaza, Qurum, honours brands that have remained resilient, dynamic, and committed to taking their luxury heritage forward, thus earning their well-deserved place as the best luxury brands of the year. The high-profile event welcomed His Highness Sayyid Muadh bin Dheyab Al Said as the Chief Guest. The glittering event was also attended by C-suite executives from different companies, prominent public figures, and other distinguished delegates. Mr. Aziz Al Jahdhami, EVP and Head of Wealth Management received the award on behalf of Sohar International.

Commenting on the award, Mr. Khalil Salim Al Hedaifi, Chief Retail Banking Officer at Sohar International said, “As a bank that has remained consistent in introducing the best practices, products, and solutions to Oman while raising the bar of excellence, it is a true honour to have received this award. At Sohar International, we go the extra mile to ensure that our clients receive a superior banking experience and are able to capitalise on the prudent advisory solutions that are presented by our team of wealth advisors. Our dedicated team of experts not only reserves the necessary skills to chart effective investment roadmaps but is also devoted to assisting clients to achieve long-term, sustainable growth of funds. Meanwhile, our personalised services are a result of extensive industry research, a thorough understanding of the market, and the experience that comes with establishing a strong bond with our elite customers. We will continue to empower our customers by helping them optimise their investments, better manage their funds, and make prudent financial decisions.”

A distinct aspect of Sohar International’s approach is that instead of using scorecards to determine what can be loaned, the bank focuses on tailoring individual terms to create viable solutions that cater to the client’s specific borrowing needs. Committed to providing each client with meticulously curated wealth management solutions that are aligned with their unique goals, Sohar International offers a comprehensive suite of investment propositions as well as access to local and international markets according to individual risk appetites.

The bank also provides fiduciary advice on borrowings, financial protection, and daily transactional banking solutions. Its well-designed savings products provide the needed security while helping customers achieve maximum growth on their investments. As a progressive bank, Sohar International continues to focus on providing the needed instruments to clients to help them protect themselves, their families, and their wealth. Sohar International has, therefore, made a mark in the sphere of wealth generation and has contributed to nurturing a financially conscious society.